Though not exactly folk, Warpaint are a firm favourite here at TFFT!
And we’re pleased to report that the all-girl outfit have a new video for the song titled Warpaint, off their 2010 record The Fool
Directed by Ted Newsome, the clip displays a strange underwater world, with essences of the Wizard Of Oz and Alice In Wonderland thrown in for good measure…enjoy!
Discussing the video, Mr Newsome said…
‘I have always wanted to shoot a video for Warpaint, so I was excited when they asked me to submit treatments. One of my ideas involved this elaborate story that led into a parallel world underwater. I sat down with the girls, and we immediately scrapped the whole first half of the video and brainstormed ideas. We came up with four points of entry to the magical water world, and each member of the band created her own character. We all agreed that the surface world would be void of color and unstable and underwater would be vibrant, dreamy and fluid. A few days later, we shot for three days straight, and the video was in the can.
The dreamy water world was obviously the hardest part of the video, and there’s a behind-the-scenes video to prove it. Working with Warpaint was great, and the girls are intelligent and delightful. Stella is a real character, and I had a blast shooting her parking-attendant character. I have LOADS of footage I didn’t use of all four girls. I’ll make something else with it someday!’